Facebook, YouTube, Instagram, Twitter
Spafax
Creating the social media strategy for the Business Traveler. Overseeing and executing the creation of the new Spafax strategy for clients.
My Role
Services
Organic Social Media
Audience
35+
Timeline
2017-2018
Platform
Facebook, YouTube, Instagram, Twitter
Project Overview
Defining and executing short term content strategy for the Business Traveler to grow the channel.
Creating the long-term content strategy for
the Spafax social media cleints.
Execution
Optimising the channel content and using the new BT show to create content for the pages.
This included managing the pages and using at the analytics to increase views and subscriptions.

The Results
37% increase in Instagram followers.
72% increase in YouTube views.
161% increase in YouTube subscribers