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Palo Alto Networks
Creating the social strategy and managing the Palo Alto Networks in the EMEA market across different platforms.

My Role

Services
Audience
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Timeline

2021-2022

Platform

Project Overview

Creating and enhancing the social strategy to increase engagement and event attendance for Palo Alto Network events 

Execution

I responsible for audit of the social media channels and strategies the planning for the EMEA market.

Managed the launch of different events for different groups, audience, countries in the EMEA religion.

The Results

Resulted in an increase of 117% in posts

199% increase in impressions

Keeping a 3-5% engagement rate (2% industry benchmark) 

 

Engagement Increase (%)

LinkedIn follower growth (%)

Social Media video increase (%)

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