Case study
Website redesign
UX & UI design
Wix Studio build
Elite Project Consulting is a project management office (PMO) consultancy in Edmonton, Canada. They wanted a redesign that fixed the UX issues on their old site and helped them win new clients.
Client
Elite Project Consulting
Sector
Project management consultancy
Services
Website redesign, UX & UI design, Wix Studio build
Platform
Wix Studio
Problems & goals
What the site needed to do
Poor colour contrast made text hard to read
Inconsistent typography and leftover placeholder text
Services unclear, and contact was hard to find
Challenges
What stood in the way
Text that was hard to read
An unfinished look from dummy text
No clear route to get in touch
Key changes
Four key changes that made the difference.
Readable colour and type
Fixed the colour contrast issues and set one consistent type style across the site, so every page is easier to read and looks like the same business.
A modern, finished UI
Replaced the placeholder text and gave the site a clean, modern layout, so visitors see a professional firm rather than a site that looks half-built.
Services that are quick to grasp
Organised the content into six clear services with image cards, plus a “Why choose” section of six numbered benefits, so visitors understand what a PMO partner does for them.
Easier to get in touch
Added a “Get a quote” button to the hero, a consultation call to action, and phone, address and LinkedIn in the footer, so there’s always a next step.
The result
The new website.
Homepage
Services
Request a quote
Homepage on phone
Select a screen to view it full size.
Inspiration & implementation
I started with a review of the existing site to list its UX issues, from colour contrast to inconsistent type and dummy text. Then I looked at best practice and current trends in consultancy websites, and shaped the design around the client’s brand and their goal of winning new clients.
Conclusion
The redesign gave Elite Project Consulting a clearer, more professional site that explains their PMO services and gives visitors a direct route to a quote.
Outstanding job! Aaron is highly professional and delivered precisely what I was seeking for my website design. I wholeheartedly recommend his services.
John Atsyor
· Elite Project Consulting
Website audit · £150
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I’ll review your site and send a written report with clear, prioritised fixes, then talk you through it on a 30-minute call.
